facebook dominates the webs social sharing hub
Posted by wolfgang in all, social media on 24. Feb, 2010 | 0 Comments
when it comes to referral traffic from social networks we have to keep services like AddThis, AddToAny or ShareThis in mind. these services provide some easy-to-use widgets for websites to share and spread the content on the internet. according to a recent emarketer blogpost, facebook dominates the sharing-targets nowadays. these numbers originally come from a social optimizations platform [...]
social network services segmentation
Posted by wolfgang in all, social media on 06. Dec, 2009 | 0 Comments
anderson analytics had published a new segmentation model for social network users (and non-users) back in july of this year (but i stumbled upon it via IQ2.0 today first). they profiled “americans” and found 7 segments – 4 segments of social network service users, and 3 that do not use them [...]
