social network services segmentation

social network services segmentation

Posted by wolfgang in all, social media on 06. Dec, 2009 | 0 Comments

anderson analytics had published a new segmentation model for social network users (and non-users) back in july of this year (but i stumbled upon it via IQ2.0 today first). they profiled “americans” and found 7 segments – 4 segments of social network service users, and 3 that do not use them [...]

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    • RT @netnocamp: CU in Cologne: Rob @Kozinets will participate virtually w/ a keynote on #netnocamp http://bit.ly/d6ha3W #netnography, pls RT - posted on 31/08/2010 12:47

    • @web_cubed What's your opinion on quality of friendship as an #ROI measure for #Socialmedia? - posted on 20/08/2010 10:41

    • @web_cubed I don't understand the concept of ROI in relationships, since it is a financial measure. This post does away with that. Good. - posted on 20/08/2010 10:39

    • good reading about difference in quality of online vs. offline friendships & new way of measuring ROI in #socialmedia: http://bit.ly/bL3oPd - posted on 20/08/2010 10:26

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