travel goes mobile: what smartphone owners find useful

travel goes mobile: what smartphone owners find useful

Posted by wolfgang in all, tourism on 01. Apr, 2010 | 0 Comments

compete published some statistics from one of their recent smartphone intelligence surveys when they asked, what travel apps/actions mobile users will actually use on their next leisure trip. the top answers where finding informations about the destination (34 percent), checking the status of the reservation (29 percent) and research lodging options (25 percent). as only [...]

tourism 2010: three web trends for destination management organizations

tourism 2010: three web trends for destination management organizations

Posted by wolfgang in all, netnography, social media, tourism on 14. Jan, 2010 | 5 Comments

speaking in terms of the web, 2010 will definitely become another interesting year  for the travel and tourism industry. like almost no other industry, tourism services are characterized by its intangible nature: they are both physically and mentally difficult to grasp for the customer. they are immaterial value propositions by the tourism supplier to the customer, require [...]