worth reading: peter cashmore trends for 2010
Posted by wolfgang in all, social media on 07. Dec, 2009 | 0 Comments
just a short advice not to miss the recent column from peter cashmore on cnn about the web trends for 2010. peter is the founder of well know social media blog mashable and definatley knows about what he is talking. here are his trends:
social network services segmentation
Posted by wolfgang in all, social media on 06. Dec, 2009 | 0 Comments
anderson analytics had published a new segmentation model for social network users (and non-users) back in july of this year (but i stumbled upon it via IQ2.0 today first). they profiled “americans” and found 7 segments – 4 segments of social network service users, and 3 that do not use them [...]
global map of social web reveals low level of microblog engagement
Posted by wolfgang in all, social media on 05. Dec, 2009 | 1 Comment
The year is 50 B.C. Gaul is entirely occupied by the Romans. Well, not entirely… One small village of indomitable Gauls still holds out against the invadors. And life is not easy for the Roman legionaries who garrison the fortified camps of Totorum, Aquarium, Laudanum and Compendium… something like this comes into my mind, when [...]
socialradar: top 50 brands november ’09
Posted by wolfgang in all, netnography, social media on 04. Dec, 2009 | 1 Comment
the service social radar collects “billions of messages and articles 24/7 from millions of sources all over the Internet [(blog posts, news feeds, forums, social networks and twitter posts)], providing historical content spanning back through 2007″ and recently published the top 50 brands on the web for november – a list, that aggregates the most [...]
Social Media ROI: Socialnomics?
Posted by wolfgang in all, social media on 22. Nov, 2009 | 0 Comments
this video by socialnomics author erik qualman showcases several social media ROI examples along with other effective social media strategies and tries to give hints to answer the question, what IS the ROI of social media and HOW can it be measured? after all it is questionable, if social media investment can be measured like [...]
